Fintech Aveni launches Aveni Assist to transform productivity in Financial Advice market
Aveni, the AI fintech business, today announced the release of a new platform: Aveni Assist. The GPT-powered AI assistant has been designed specifically for the financial advice market to transform administrative tasks, allowing advisers to focus on supporting a significantly greater number of consumers. This new product will enhance productivity by up to 3x for wealth and financial advisers, cut administrative tasks from hours to minutes, and demonstrate how AI can genuinely impact the sector, whilst keeping humans at the core of advice provision.
The financial advice market faces increased challenges to meet consumer needs with a substantial ‘advice gap’ looming in the UK. Consumer debt is increasing, 34% of people have no savings, and over a third have no or very little pension provision for later life. A primary measure to improve financial resilience is with access to Financial Advice, to help consumers proactively engage with their financial futures. The widespread introduction of Generative AI, like Aveni Assist, could transform the ability to offer this advice and help meet these needs.
Aveni Assist has been developed by Aveni’s globally recognised Natural Language Processing experts, using the latest Generative AI, such as GPT, to deliver unprecedented support for advisers and their clients. It can undertake a wide range of tasks including attending meetings, writing investment reports, auto-populating CRM systems, creating tailored customer emails and significantly speeding up time to execution with instant compliance checks.
Joseph Twigg, CEO, Aveni said, “We started Aveni with the vision to deliver technology solutions that could really transform the financial services sector. The advice side of this sector has been slow to adopt technology over the years, resulting in highly manual processes and a high cost to serve. The introduction of safe and transparent LLMs has the genuine capability to transform this. Aveni Assist is the start of this transformation. With our combination of extensive financial services expertise and world leading NLP capability we are uniquely positioned and very excited to drive forward the AI-powered productivity revolution in the UK Wealth & Advice market.
“The UK financial advice market is the perfect place to start. The combination of persistent productivity challenges and the fact that the UK market is so underserved (20 million people in the advice gap) makes solutions like Aveni Assist a win-win. Recent approaches to tackle the advice gap with technology have largely failed with the prime example being robo advice. Consumers want to speak to people when making important financial decisions which is why Aveni Assist has been designed to almost completely eliminate administration, allowing for more direct client conversations. But the approach needs to be transparent, that information is reliable, and bias is removed to ensure the trust of those deploying it and the consumers engaging with it.”
Aveni Assist supports advisers on calls and intelligently extracts information from conversations to do multiple administrative tasks. It cuts admin time from hours to minutes and allows advisers to see more clients and offer the highest quality human to human service. It seamlessly integrates with MS Teams and Zoom, and is trained with financial services and FCA-specific regulatory data with outputs derived from Aveni’s AI systems so they are completely traceable and compliant, ensuring reliability and accuracy.
